U.S. Soccer

The Future of Soccer

Beyond the final whistle.

Two female soccer players chase a ball on a sunlit patch of grass, with one in a yellow jersey and blue shorts and the other in a white jersey and shorts. The rest of the field is in shadow.

Insight

With the U.S. set to host the 2026 World Cup, interest in soccer has never been higher.

The U.S. Soccer Federation needed a way to cultivate the passion of growing supporters, attract fans on match day and convert memberships year-round.

Idea

Unrivalled match day access, tailored to you.

The U.S. Soccer app hosts all of the action, featuring real-time stats, live commentary, visualisations, geo-located content, replays and membership services. Across multiple platforms, predictive analytics serve the content that fans care about.

A grid of small soccer-related icons on a white background, with a player card for A. Franch showing a headshot, jersey number 24, team logos, and green and red arrows indicating performance.

Impact

The game is amplified ahead of the 2019 FIFA Women’s World Cup.

The digital transformation is an evolution in the way people are reached, served and connected. Fans are part of the action with historic moments in the teams’ journeys followed and shared.